"Media scholarship has responded to a rapidly evolving media environment that has challenged existing theories and methods while also giving rise to new theoretical and methodological approaches. This volume explores the state of contemporary media research. Focusing on intellectual foundations, theoretical perspectives, methodological approaches, context, and contemporary issues, this volume is a valuable resource for media scholars and students"--.

• Preface to Handbooks of Communication Science series
• Contents
• 1. Introduction
• Part I: Intellectual Foundations
• 2. Beginnings: Origins of Mediated Communication Research
• Part II: Theoretical Perspectives
• 3. Media Effects
• 4. Media Usage
• 5. Media Technology Adoption
• 6. Audience Behavior
• 7. Audience Reception
• 8. Content Creation
• 9. Media Evolution
• Part III: Methodological Approaches
• 10. Network Analysis
• 11. Content Analysis
• 12. Ratings Analysis
• 13. Surveys
• 14. Experiments
• 15. Audience Ethnography
• Part IV: Contexts
• 16. Media Violence
• 17. Media and Health Communication
• 18. Race/Ethnicity and Media
• 19. Media and Disability
• 20. Children and Media
• 21. Gender and Media
• 22. Media and Civic Engagement
• 23. Political Advertising
• 24. Media Development
• 25. Media Regulation and Policy
• 26. Mobile Communication
• Part V: Contemporary Issues
• 27. Digital Divide
• 28. Exposure Diversity
• 29. Algorithmic Filtering
• 30. Media Literacy
• 31. Media and Social Movements
• 32. Big Data
• 33. Conclusion – Future of the Field
• Biographical Notes
• Index