"This book focuses on the role and contribution of global campaigns, in accelerating economic growth with a multiplier effect on the national income by inviting global participation in all the sectors of socio economic development"--.

• Title Page
• Copyright Page
• Book Series
• Table of Contents
• Detailed Table of Contents
• Preface
• Chapter 1: Social Innovation as a Promoter of the Welfare
• Chapter 2: Management Innovation and Business Performance in Services
• Chapter 3: Profile of Top Companies Compared to the Most Valued Companies for Professional Performance in Spain
• Chapter 4: Sustainable European Companies Market Value
• Chapter 5: The Policy of Technological the Policy of Technological Innovation and Economic Trajectory of Portugal
• Chapter 6: New Approach to Detect and Select Technology-Based Firms
• Chapter 7: The w-HEALTHQUAL
• Chapter 8: Educational Choices, Family Background, and Social Mobility
• Chapter 9: Recommendations to Enhance Communication With Users Through Prototypes and to Assist Open Innovation
• Chapter 10: Digital Marketing and Grocery Retailing Evidence From a Large Retailer in Italy and Belarus
• Chapter 11: Fashion Design Entrepreneurs
• Chapter 12: Social Entrepreneurship and Innovation
• Chapter 13: The Multiculturalility Issue on Globalization
• Chapter 14: Local Development and Poverty Reduction in Low-Income Rural Communities in the Northeast Brazil
• Chapter 15: Roles of Market Orientation and Social Orientation on Sustainability
• Compilation of References
• About the Contributors
• Index