Advances in marketing, customer relationship management, and e-services (AMCRMES) book series.
Analyzing the strategic role of neuromarketing and consumer neuroscience / Dincer Atli. — 1 online resource : illustrations. — (Advances in marketing, customer relationship management, and e-services (AMCRMES) book series). — "Premier Reference Source" -- taken from front cover. — <URL:http://elib.fa.ru/ebsco/2524298.pdf>.
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