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Integrated marketing communication (Lanham, Md.).
Integrated Marketing Communications in Risk and Crisis Contexts: a Culture-Centered Approach / Robert S. Littlefield, Deanna D. Sellnow, & Timothy L. Sellnow. — 1 online resource (211 pages). — (Integrated Marketing Communication). — <URL:http://elib.fa.ru/ebsco/2739694.pdf>.
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