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Medical Library Association books.
Great library events: from planning to promotion to evaluation / Mary Grace Flaherty. — 1 online resource. — (Medical Library Association books). — <URL:http://elib.fa.ru/ebsco/2863336.pdf>.

Record create date: 12/14/2020

Subject: Libraries — Activity programs; Libraries — Activity programs — Marketing.; Libraries — Activity programs — Evaluation.; Libraries — Activity programs.

Collections: EBSCO

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Group: Anonymous

Network: Internet

Annotation

"Here is an accessible guidebook for hosting successful library events. From the first steps of defining the scope of an event to finding funding, to marketing and publicizing, evaluating, reporting and using data to keep the program cycle going, this guide is full of practical examples and tools"--.

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Table of Contents

  • CONTENTS
  • PREFACE
  • ACKNOWLEDGMENTS
  • Ch01. PLANNING
  • Ch02. FUNDING
  • Ch03. MARKETING AND PUBLICIZING EVENTS
  • Ch04. EVALUATION AND OUTCOME MEASURES
  • Ch05. REPORTING THE RESULTS
  • Ch06. USING DATA TO INFORM SERVICE PROVISION
  • Ch07. THE LIFE CYCLE OF LIBRARY PROGRAMMING
  • RESOURCES
  • INDEX
  • ABOUT THE AUTHOR

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