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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series.
Strategies and tools for managing connected consumers / [edited by] Ree C. Ho. — 1 online resource. — (Advances in Marketing, Customer Relationship Management, and E-Services (AMCRMES) Book Series). — "Premier reference source". — <URL:http://elib.fa.ru/ebsco/2216943.pdf>.
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