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Innovations in the designing and marketing of information services / John Jeyasekar Jesubright and P Saravanan, editors. — 1 online resource — <URL:http://elib.fa.ru/ebsco/2257543.pdf>.Record create date: 7/19/2019 Subject: Academic libraries.; Academic libraries — Marketing.; Information behavior.; Academic libraries — Case studies.; Academic libraries.; Academic libraries — Marketing.; Information behavior. Collections: EBSCO Allowed Actions: –
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Annotation
"This book examines the theoretical and practical aspects of improving and expanding information resources and services in a cost-effective way and enables librarians to plan and present information services for the betterment of civil society"--.
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Table of Contents
- Cover
- Title Page
- Copyright Page
- Table of Contents
- Detailed Table of Contents
- Foreword
- Preface
- Acknowledgment
- Introduction
- Chapter 1: Innovative Marketing Strategies in Academic Libraries
- Chapter 2: Cutting Edge
- Chapter 3: Functional Model to Online Information Seeking
- Chapter 4: Library Anxiety
- Chapter 5: Promoting Information Services Among the Non-Users of Academic Libraries
- Chapter 6: Attitude of Library and Information Science Professionals Towards Resource Sharing and Networking of Academic Libraries
- Chapter 7: User-Friendly Information Accessibility and Deschooling Among Teenagers
- Chapter 8: Extent of Information Literacy in the Higher Education Scenario
- Chapter 9: User Perception Towards ICT Services and Facilities in Maulana Azad Library, Aligarh Muslim University
- Chapter 10: Perception of Prospective Teachers on Academic Integrity
- Chapter 11: Plagiarism
- Chapter 12: Ethics for Knowledge Resource Centers in the Era of Information Overload
- Chapter 13: Innovative Use of Open Educational Resources in the Higher Education Libraries
- Chapter 14: Marketing of Library Management Software Products
- Chapter 15: Designing Library Atmospherics for Information Delivery
- Chapter 16: Safety and Security of Libraries
- Chapter 17: Information Security
- Compilation of References
- Related References
- About the Contributors
- Index
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